The Importance of a Professionally Designed Vehicle Wrap

Vehicle wraps, which function similarly to billboards on wheels, are an excellent form of outdoor advertising. It is not only the most cost-effective form of advertising, but studies show that it is more effective than traditional stationary billboards regarding brand awareness. Not all van wrap design, however, produce the same results. The effectiveness of your vehicle wrap is largely determined by design.

What Is the Procedure for Applying Vehicle Wraps?

Vehicles can be fully, partially, or partially wrapped with graphics. 

It is a low-cost way to raise awareness for your company by converting an ordinary vehicle into a customized advertising canvas that travels around town, capturing the attention of passers-by and providing information to these potential customers. An added benefit is that these vehicle wraps operate around the clock 24/7, even after we have retired from a long day’s work.

Designing Effective Vehicle Wraps: Best Practices

A vehicle wrap complements your other branding efforts. As a result, the design should be consistent with other marketing materials and clearly and accurately convey the same image and message. The text should be kept to a minimum.

Although there is plenty of space on a vehicle for images and text, it should include only essential information such as the logo, tagline, website, and phone number. It is because you only have a few seconds to present your brand to a passer-by. You want to make every second count by providing information about what you do (logo and tagline) and where they can learn more about your brand (website or phone number) when they have the time. 

Simple and clean design

Trying to cram too much information into the wrap. It will make it more difficult for viewers to decode your main offering. Instead, choose something simple that will convey your message.

Colours That Go Together

It goes without saying that if the brand has its colour scheme, it should be incorporated into the van wrap design. However, you may need to introduce additional hues to’ fill’ the space. Use only tones that complement the primary brand’s colour at this event. Bold and eye-catching colours are good combinations but don’t go overboard.

The Benefits of Using Experienced Vehicle Wrap Designers

Designing food truck wrap design is not the same as designing other marketing materials, such as billboards or posters. Many trade secrets are second nature to experienced vehicle wrap designers and are only known to them. Hiring an experienced vehicle wrap designer allows them to create designs that effectively present your brand and important information to viewers in the most aesthetically pleasing way.

In today’s technological world, there are numerous online tutorials and videos about car wrap installation. You can easily find at least one resource on how to wrap your car effectively, from wrapping entire vehicles to the front and rear sections.

Nothing, however, beats having a professional install your car wrap in terms of efficiency, convenience, and cost-effectiveness. Still, trying to convince? Here are three good reasons to hire a professional installer.